Remember Reading Rainbow?

Do you remember the television program, Reading Rainbow? The host, LeVar Burton, has a campaign going to raise $5 million to bring Reading Rainbow as an app, and full on-line version to homes and underfunded classrooms across the country.
In less than 24-hours $1 million was raised. The campaign is on it’s way to reaching the $5 million mark.
As LeVar would say…but you don’t have to take my word for it…
The snippets of information below are from LeVar’s website for the project. Go to the site to read the full article.
Bring Reading Rainbow to more platforms, and provide it to more classrooms that need it for FREE. Our NEW GOAL: $5,000,000!

I believe that every child has a right, and a need, to be literate. We have a responsibility to prepare our children… and right now, the numbers show that we, as a society, are failing in that responsibility.

And here’s the problem:

And: numerous studies reveal that children who can’t read at grade level by the 4th grade are 400% more likely to drop out of high school.

And: as of 2011, America was the only free-market country where the current generation was less well educated than the one before.

These problems won’t solve themselves.  Real change will require us all to work together. We cannot afford to lose generations of children to illiteracy. And if we work together, we don’t have to.

First, not all families have access to tablets. Our goal is to cultivate a love of reading in all children, not just those that have tablets. To reach kids everywhere, we need to be everywhere: we need to be on the web, on mobile devices, on game consoles and on connected televisions.

Second, a resounding number of teachers have told me that they want Reading Rainbow in their classrooms, where they know it can make a difference. We will provide it, along with the tools that teachers need, including teacher guides, leveling, and dashboards. And with your help, we’ll provide it to thousands of disadvantaged classrooms for FREE.

See you next time!

I wish you well.


2 thoughts on “Remember Reading Rainbow?

  1. As a parent who raised five sons, made them go to school, helped with homework only when needed, I believe we need change. Change that brings back reading. writing and arithmetic. Basic classes that prepare a child to learn. We need parents with backbone who force their children to go to school. I’ve seen many children who don’t go because parents don’t make them go. I cry for the children who are missing out. And I want them to learn and grow. It is possible. And yes, I remember reading rainbow, Mr. Rogers Neighborhood and Sesame Street. An amazing thing, learning is.


    • Thanks for your comment, Anna. As both a mother, and former elementary school educator, I can’t emphasize enough the value of solid education, exploration, and learning. I often used Reading Rainbow books and videos in my classroom. My son grew up with Mr. Rogers and Sesame Street. He learned more than how to count through the experiences. It’s a beautiful day in the neighborhood!


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